What is A FRACTIONAL COO OR OBM?
A Fractional COO has all the workings of a traditional COO, but in a temporary and/or part-time role. Maybe you want to test the waters of a COO or understand more of what you want or maybe you want to start the journey of hiring your C-Suite! In either scenario, a Fractional COO is a fabulous option. Here is a great article if you’d like more.
A Certified Online Business Manager or COBM, according to the IAOBM, is “A virtually based support professional who manages online-based businesses, including the day-to-day management of projects, operations, metrics, and team.” The difference between a COBM and just an OBM is a 6-month certification process.
Another way to think about it is a second in command in a business. COBMs work with clients to develop strategies, create processes, and manage the daily operations of a business. By doing these things, we remove the roadblocks in the business and give the owner or CEO back the time to focus on money-making tasks.
Typically, you can expect COBM’s and Fractional COO’s to handle:
- Project Management – meaning they are responsible for creating and setting up projects AND seeing them through completion. Generally, they handle more of the creation and management rather than the implementation of the ‘doing’ side of things.
- Operations Management – meaning they develop new systems and procedures in their client’s businesses to optimize efficiency.
- Analytics – meaning they track, understand, and analyze their client’s metrics in order to create new strategies and optimize growth in a specific area.
- Team Management – meaning working with the team to handle daily check-ins, needs, and tasks.
how long do you work with clients?
If it is just a single project, typically it is between 6-8 weeks. Otherwise, ongoing support can be as long as it is a good fit!
How do I know if I need these services?
- A business owner?
- Wanting to scale, but don’t have the bandwidth?
- Doing more of the day-to-day operations that anyone could do?
- Spending more time being reactive instead of proactive?
- Ready to have a strategic plan to get you to the next level?
- Ready to get back to the parts of your business that you actually like?
Do you feel…
- Constantly overwhelmed by tasks?
- Like you need a vacation from your own business?
- Like no matter how many hours you put in you never feel like you’re ahead?
- Sick of doing things you don’t like doing?
- Constantly stuck in the same position and you don’t know how to get out?
- Like you just need some HELP?
Do you do trial periods?
Yes – for the ongoing support services we do! Typically, if we’ll start with a 90-day contract and if it remains a good fit, we’ll extend it past that.
Do you offer services other than Fractional COO or OBM?
We offer Virtual Assistance (VA) services, graphic design services, and social media management. Typically, our clients start with our OBM services and then add these additional services later. We have experts in these areas that work with our clients to give them the full Capri experience!